The importance of engaging men and boys to address men’s violence is increasingly recognised among civil society, the United Nations (UN) and UN Member States. The adoption of Resolution 35/10 Accelerating efforts to eliminate violence against women and girls: engaging men and boys in preventing and responding to violence against all women and girls, by the UN Human Rights Council (UNHRC) in 2017, is an important milestone in the increased recognition of the need to engage men and boys. This case study critically examines the ways in which the Resolution should be used more effectively by civil society for advocacy than has been the case to date.